Design Brief
The OCBC Bank group comprises a family of companies owned by Singapore’s longest established local bank. This project aims to provide customers with a brand new experience to the existing mobile banking app.
Credit Card Sign Up
A new and streamlined method for clients to sign up for OCBC credit cards. Users can view and compare the range of cards based on each card’s individual benefits.
Funds Transfer
Simplified options to transfer funds. Users can confirm their information and specify the amount, period and payment methods. Usability tests received mostly positive responses. Many testers felt increased satisfaction in the new process, stating the experience to be more intuitive and linear.
Reflection
One surprising takeaway of this project was how several users felt overwhelmed by the existing app’s features. Specifically, users will always lean towards a simplified and straightforward experience – especially when it comes to handling their finances.
Compared to competing apps that are eager to show multi-functionality in such a tiny mobile space. Users prefer each screen to act as a single-serving experience, with a quick way to cancel actions or go back to a previous step.